“People believe that your brand story only falls under the realm of the brand, marketing, and sales team, but then you’re missing the other half of that organization.”

Why should you infuse every aspect of your business with your story? Mads Hanna is here to tell you not only why you should, but why it’s vital. Coming from a long line of entrepreneurs, it is no surprise that Mads created her own business to help others with necessary rebrands. Her out-of-the-box approach to mine for rich answers makes her stand out as a rebrand therapist. Catch up with her and Kit as they discuss everything from storytelling, leading remote teams, and their experiences navigating the professional world as women.

“Just pay attention to pay attention to jealousy.”

The path forward is anything but linear. But don’t worry, Jessica Guzik has a guiding light for you. As an expat in Germany and the Senior Brand Lead at Shopify, Jessica’s life experience offers a wealth of knowledge on chasing down your dreams. Her own leadership journey has transformed her views on herself and what it means to be an effective team leader. How did Jessica get there? Jessica and Kit discuss the perspectives and thought exercises that have helped her find her authentic self. Tune in to find yours.

“I really had to look at how am I filling my life. How fulfilled is my life? And that is the chapter and the season that I’m in.”

Ilyse Craft is a business coach extraordinaire. Her expertise covers the process from ideation to beyond official launch. She was going viral before anyone really understood what going viral meant. As a business expander, Ilyse has a lot of insight to share on everything from finding good clients to setting personal goals and boundaries. And it all starts with mindset. Listen in on Ilyse’s morning and evening routines and how you, too, can find your best self.

“I like that you said power move because that’s exactly what it is.”

From high-profile nanny to Lifestyle Management Mogul, Ki Gaines is in the business of elevation. Her entrepreneurial journey has taken her through the private sector, the world of fashion, and the entertainment industry. Learn about managing and advising prominent people from the woman who has done it all herself. Now you may be asking, “What exactly is a Lifestyle Manager?” Ki has the answer to that question and many more. Tune in and take notes as Kit and Ki discuss elevating your personal brand, goals, and entrepreneurial skills.

What’s your story? That’s a question Pauleanna Reid loves to ask. As an accomplished ghostwriter, Pauleanna is all about stories. Find out where her passion comes from, why making vulnerability part of your brand is important, and how to get to know people on a deeper level. Some of her advice is “listen more than you speak”, so start now by listening to this podcast!

Danielle Perlin-Good is the Soul-Aligned Ghostwriter. Her approach to ghostwriting weaves heart and expertise into a well-crafted narrative. This episode of LeadHER by Example will give you the practical tools you’ll need to up your authorship game. Along the way, Kit and Danielle will deconstruct some misunderstandings about ghostwriting, share tips of the trade, and give you an inside look at the people who may very well be the masterminds behind your favorite memoirs.

“Pop culture and memes are such a great icebreaker to shake people out of their scrolling coma”

Ready to humanize your brand? Stephanie Gilbert of Social Media CEO joins Kit Huffman to demystify the process of using pop culture to make your brand more appealing. They’ll cover everything you’ll need to know about hopping on trends, building a good team, and boosting engagement. Listen in on these friends and social media masterminds as they break down the power of meme-able moments.

“When you mess up, you dress up, and fess up.”

Step into the world of PR in the past, present, and future with industry veteran Nancy Marshall. Nancy and your host Kit Huffman are here to break down handy tips and strategies for navigating the changing landscape of technology, handling crises, and growing your brand. Hear from Nancy’s wealth of knowledge as she shares her wisdom, perspective, and funny stories in this inaugural episode of LeadHER by Example.